Mannequins Market Intelligence

Are you looking for answers on Mannequins category?

Are you looking for answers on Mannequins category?

  • What are the key trends in Mannequins category?
  • Am I paying the right price?
  • Am I working with the right supplier?
  • What are the major challenges and risks in Mannequins industry?
  • How is Mannequins industry performing?

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Report Coverage

  • Global Mannequin Industry Trends
  • Industry Outlook- Affecting Factors
  • Global Supplier List and Service Capabilities
  • Key Regional Suppliers: Service Portfolio

Market Size

Market Size North America

$1.7 - 2.6 Bn

Market Size Europe

$3 - 3.30 Bn

Market Size Asia Pacific

$4.0 - 4.3 Bn

Market Size Middle East - Asia

$0.38 - 0.46 Bn

Table of contents

  1. Mannequin Executive Summary
  2. Global Industry Outlook
  3. Supply Demand Trends
  4. BREXIT - Impact on Sourcing Mannequins
  5. BREXIT Impact Update
  1. Mannequin Market Analysis
  2. Global Market Maturity
  3. Global Industry Trends
  4. Regional Market Outlook
  5. Drivers and Constraints
  6. Porter’s Five Forces Analysis
  1. Mannequin Supply Analysis
  2. Supply Trends and Insights
  3. Key Global and Regional suppliers
  4. Supplier profiles
  5. SWOT Analysis
  1. Mannequin Procurement Best Practices
  2. Sourcing Models Adoption
  3. Comparative Analysis
  4. Pros and Cons
  5. Key KPI Components
  6. Cost Saving Opportunities
  7. Case Studies
  8. Industrial Benchmarking in Mannequin Management

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Mannequin Market Analysis and Global Outlook

  • The global mannequin industry was estimated at $8.9–10 billion during 2018
  • North America, Western Europe and markets in Asia Pacific, such as China, have high market maturity
  • Asia-Pacific, excluding Japan, is anticipated to remain the largest market for mannequins. The mannequin market in Asia-Pacific is projected to register the highest CAGR through 2022, followed by North America
  • Markets in the Middle East and Africa, and Latin America are expected to be high-growth markets


Supply Demand Trends

High-Maturity Regions 

Countries: U.S., Germany, Italy, France, U.K., China
Suppliers: Europe and China market consists of established mannequin suppliers, who have been dominating the market. High demand from the US, has resulted in a more matured supply market, as the global players are extending their geographic footprint

Medium-Maturity Regions

Countries: UAE, Saudi Arabia, Egypt, Parts of Eastern Europe, South Africa and South Asia
With established global mannequins’ suppliers having a good hold of the market, local suppliers are becoming better with respect to customization and quality of services

Low-Maturity Regions
Most of the established players in Europe like Global Display, Hansboodt also support clients in Middle east & Africa, whereas key suppliers in the US like CNL Mannequins, extend their service in South America as well

Countries: Parts of Middle East, South America, North Africa

Most of the established players in Europe like Global Display, Hansboodt also support clients in Middle East & Africa, whereas key suppliers in the US like CNL Mannequins, extend their service in South America as well

Global Mannequin Market Maturity

  • North America, Europe and APAC are the key mannequin markets, with high penetration of apparel retail (key end consumers of mannequins), and large number of global and local suppliers supporting these regions
  • Full body mannequins will continue to be the most lucrative among products in the global mannequin market. Sales of full body and upper body mannequins are projected to register the fastest expansion in the market through 2022
  • Adults segment is expected to remain dominant in the global mannequin market
  • Infants & toddlers’ segment is expected to be the least lucrative target-group segment in the global mannequin market. Sales of infants and toddlers will witness a steady expansion in the market over the forecast period

Global Mannequin Industry Trends

  • Suppliers are increasing their geographic footprint as mature buyers move towards supplier consolidation. Many established players in Europe have started operations in other key demand markets like the US
  • Global suppliers are focusing on manufacturing Eco friendly mannequins, due to the increasing demand from apparel retailers in Europe (UK, France, Italy, Germany) and the US

Global Drivers and Constraints


  • Growing expansion of modern retail in the emerging markets is expected to strongly drive mannequin sales. The growing trend of online shopping has necessitated the retailers to make more attractive windows in which mannequins plays an inevitable role

Mannequins leveraging technology advancements

  • Mannequins are no longer utilized only for displaying merchandize but also operate as a key source of information by leveraging technological advancements like facial recognition and beacon technology
  • Retailers use beacon enabled mannequins to enhance the customer experience, as well as to retrieve valuable data regarding shopping behavior
  • Innovative applications have increased the demand for mannequins, in addition to its importance in a store environment

Increasing significance of window displays

  • Higher adoption of online shopping, and pre-shopping online research by customers, have increased the significance of window displays as the most powerful tool to drive walk-ins
  • Mannequins have become the most important component of window display, as compared to any other sign or graphic
  • In addition, mannequins have also become an integral part of a brands’ visual identity and hence retailers are ready to invest on mannequins and not compromise on the premium look and quality

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