CATEGORY
Mannequins
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Mannequins Industry Benchmarks
Savings Achieved
(in %)
The average annual savings achieved in Mannequins category is 7.40%
Payment Terms
(in days)
The industry average payment terms in Mannequins category for the current quarter is 58.6 days
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Mannequins Market Intelligence
global market outlook
- The global mannequin industry is estimated at $12.5–13.2 Billion in 2022 (E) .North America, Western Europe, and markets in Asia Pacific, such as Chia, and in Europe (the UK, France, Russia, Germany, Italy), have a high market maturity.
- Asia-Pacific, excluding Japan, is anticipated to remain the largest market for mannequins. The mannequin market in Asia-Pacific is projected to register the highest CAGR through 2022, followed by North America. Markets in the Middle East and Africa and Latin America are expected to be high-growth markets.
- North America, Europe and APAC are the key mannequin markets, with high penetration of apparel retail (key end consumers of mannequins), and large number of global and local suppliers supporting these regions.
- Full body mannequins will continue to be the most lucrative among products in the global mannequin market. Sales of full body and upper body mannequins are projected to register the fastest expansion in the market . Adults segment is expected to remain dominant in the global mannequin market.

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Mannequins market report transcript
Mannequin Market Analysis and Global Outlook
- The global mannequin industry is estimated at $10.2–11 billion for 2020
- North America, Western Europe, and markets in Asia Pacific, such as China, and in Europe (The UK, France, Russia, Germany, Italy) have high market maturity
- Asia-Pacific, excluding Japan, is anticipated to remain the largest market for mannequins. The mannequin market in Asia-Pacific is projected to register the highest CAGR through 2020, followed by North America
- Markets in the Middle East and Africa, and Latin America are expected to be high-growth markets
Supply Demand Trends
High-Maturity Regions
Countries: U.S., Germany, Italy, France, U.K., China
Suppliers: Europe and China market consists of established mannequin suppliers, who have been dominating the market. High demand from the US, has resulted in a more matured supply market, as the global players are extending their geographic footprint
Medium-Maturity Regions
Countries: UAE, Saudi Arabia, Egypt, Parts of Eastern Europe, South Africa and South Asia
With established global mannequins’ suppliers having a good hold of the market, local suppliers are becoming better with respect to customization and quality of services
Low-Maturity Regions
Most of the established players in Europe like Global Display, Hansboodt also support clients in Middle east & Africa, whereas key suppliers in the US like CNL Mannequins, extend their service in South America as well
Countries: Parts of Middle East, South America, North Africa
Most of the established players in Europe like Global Display, Hansboodt also support clients in Middle East & Africa, whereas key suppliers in the US like CNL Mannequins, extend their service in South America as well
Global Mannequin Market Maturity
- North America, Europe and APAC are the key mannequin markets, with high penetration of apparel retail (key end consumers of mannequins), and large number of global and local suppliers supporting these regions
- Full body mannequins will continue to be the most lucrative among products in the global mannequin market. Sales of full body and upper body mannequins are projected to register the fastest expansion in the market through 2022
- Adults segment is expected to remain dominant in the global mannequin market
- Infants & toddlers’ segment is expected to be the least lucrative target-group segment in the global mannequin market. Sales of infants and toddlers will witness a steady expansion in the market over the forecast period
Global Mannequin Industry Trends
- Suppliers are increasing their geographic footprint as mature buyers move towards supplier consolidation. Many established players in Europe have started operations in other key demand markets like the US
- Global suppliers are focusing on manufacturing Eco friendly mannequins, due to the increasing demand from apparel retailers in Europe (UK, France, Italy, Germany) and the US
Global Drivers and Constraints
Drivers
- Growing expansion of modern retail in the emerging markets is expected to strongly drive mannequin sales. The growing trend of online shopping has necessitated the retailers to make more attractive windows in which mannequins plays an inevitable role
Mannequins leveraging technology advancements
- Mannequins are no longer utilized only for displaying merchandize but also operate as a key source of information by leveraging technological advancements like facial recognition and beacon technology
- Retailers use beacon enabled mannequins to enhance the customer experience, as well as to retrieve valuable data regarding shopping behavior
- Innovative applications have increased the demand for mannequins, in addition to its importance in a store environment
Increasing significance of window displays
- Higher adoption of online shopping, and pre-shopping online research by customers, have increased the significance of window displays as the most powerful tool to drive walk-ins
- Mannequins have become the most important component of window display, as compared to any other sign or graphic
- In addition, mannequins have also become an integral part of a brands’ visual identity and hence retailers are ready to invest on mannequins and not compromise on the premium look and quality