CATEGORY

Consumer Events

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Consumer Events Industry Benchmarks

Savings Achieved

(in %)

The average annual savings achieved in Consumer Events category is 7.90%

Payment Terms

(in days)

The industry average payment terms in Consumer Events category for the current quarter is 58.0 days

Compare your category performance against peers and industry benchmarks across 20+ parameters on Beroe LiVE.Ai™

Category Strategy and Flexibility

Engagement Model

Supply Assurance

Sourcing Process

Supplier Type

Pricing Model

Contract Length

SLAs/KPIs

Lead Time

Supplier Diversity

Targeted Savings

Risk Mitigation

Financial Risk

Sanctions

AMEs

Geopolitical Risk

Cost Optimization

Price per Unit Competitiveness

Specification Leanness

Minimum Order Quality

Payment Terms

Inventory Control

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    Consumer Events Suppliers

    Consumer Events Supplier

    Find the right-fit consumer events supplier for your specific business needs and filter by location, industry, category, revenue, certifications, and more on Beroe LiVE.Ai™.

    Sample Supplier
    Company
    Omnicom Group Inc.
    Location
    Jackson, Mississipi
    Duns number
    3862211
    D&B SER Rating
    dnb logo

    Up to 3 months

    1 9
    6
    Low Risk High Risk

    The Supplier Evaluation Risk (SER) Rating is Dun & Bradstreet’s proprietary scoring system used to assess the probability that a business will seek relief from creditors or cease operations within the next 12 months. SER ratings range from 1 to 9, with 9 indicating the highest risk of failure. We’ve prepared an infographic to help business owners better understand what influences their SER Rating.

    Moody`s ESG Solution
    ESG Profile
    Company and Sector Performance
    39
    100
    Limited (1)
    ESG Perfomance (/100)
    Environment
    62
    Social
    30
    Governance
    47
    6 Domains Performance (/100)
    Business behaviour
    41
    Human rights
    51
    Community Environment
    18
    Corporate governance
    49
    Human resources
    17
    Security Scorecard
    81
    Threat indicators
    B
    83
    Network Security
    Detecting insecure network settings
    A
    100
    Hacker Chatter
    Monitoring hacker sites for chatter about your company
    A
    100
    DNS Health
    Detecting DNS insecure configuration and vulnerabilities
    F
    56
    Application Security
    Detecting common website application vulnerbilities
    B
    84
    Endpoint Security
    Detecting unprotected enpoints or entry points of user tools, such as desktops, laptops mobile devices, and virtual desktops
    A
    100
    Cubic Score
    Proprietary algorithms checking for implementation of common security best practices
    A
    92
    Patching Cadence
    Out of date company assets which may contain vulnerabilities of risk
    A
    100
    Social Engineering
    Measuring company awareness to a social engineering or phising attack
    B
    89
    IP Reputation
    Detecting suspecious activity, such as malware or spam, within your company network
    A
    100
    Information Leak
    Potentially confidential company information which may have been inadvertently leaked
    Industry Comparison
    omnicomgroup.com
    Industry average
    Adverse Media Appearances
    Environmental Issues
    0
    Workforce Health Safety Issues
    0
    Product Service Issues
    2
    Human Rights Issues
    0
    Production Supply Chain Issues
    2
    Environmental Non Compliance Flags
    4
    Corruption Issues
    0
    Regulatory Non Compliance Flags
    6
    Fraud Issues
    1
    Labor Health Safety Flags
    6
    Regulatory Issues
    5
    Workforce Disputes
    0
    Sanctions
    0
    esg energy transition
    72
    Discrimination Workforce Rights Issues
    6
    esg controversies critical severity
    No

    Consumer Events market report transcript

    Consumer Events Global Market Outlook

    • The global consumer event market is estimated to be at $700 billion for 2021

    • The growth will be driven by the increase in use of data, new technology, which will increase the creativity and consumer interest

    • Asia, North America, and Europe are high-maturity markets, with China, India, the US, Canada, and the UK being the key demand countries

    • Industries, like retail, FMCG, and beverages & tobacco, are contributing significantly to the consumer events market revenue

    Impact of COVID-19 on Consumer Events Industry

    • The total demand for event management services has decreased compared to the pre-COVID-19 scenario. Consumer event demand is gradually rebounding and is predicted to rise by 5–8 percent this year.

    • Experts were unanimous in their optimism for the events industry's growth in 2021. The pandemic has had an influence on the consumer event market, as a result, the category had a significant impact in 2020 and 2021. The event market, on the other hand, is returning to routine.

    • As limitations on lockdown and gatherings are loosened throughout countries, consumer demand for outdoor events is projected to surge

    • Lockdowns are being imposed in a few nations, including South Africa and the UK, because of the new COVID strain. Its yet unclear whether the lockdown will have a long-term effect

    • Companies switching budgets for promotional channels from live events to digital platforms

    Global Consumer Events Market: Drivers and Constraints

    Data mining for personalized events and technology are the key drivers of the consumer event industry. Continuing restrictions on events caused by COVID-19 and health concerns are the major constraints.

    Industry Drivers

    • Increase in technology, moving toward digital channel in the mature markets, like North America, Europe, and APAC

    • High level of creativity and heavy reliance on the use of consumer profiled data, segmentation, and personalization

    • Increase in the presence of global brands in the growing markets, like APAC, Easter Europe, and LATAM

    • Event agencies are upgrading their service offerings by providing creative and digital solutions, which are the key drivers of the industry in the pandemic

    Constraints

    • Continuing restrictions in travel, social distancing, and gathering on events caused by COVID-19 pandemic

    • Unwillingness of consumers to attend events, due to health and other safety concerns

    • With new variants risk of getting infected varies by location

    • The economic condition of major Western European markets, including Germany, France, the UK, Italy, and Spain, could dampen growth expectations

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