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Clienteling Services North America

Clienteling services is mostly used in the Retail Sales, to establish long term relationship with the customers based on their behaviour patterns, purchases, preferences

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    Clienteling Services North America Suppliers

    Clienteling Services North America Supplier

    Find the right-fit clienteling services north america supplier for your specific business needs and filter by location, industry, category, revenue, certifications, and more on Beroe LiVE.Ai™.

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    Sample Supplier
    Company
    Omnicom Group Inc.
    Location
    Jackson, Mississipi
    Duns number
    3862211
    D&B SER Rating
    dnb logo

    Up to 3 months

    1 9
    6
    Low Risk High Risk

    The Supplier Evaluation Risk (SER) Rating is Dun & Bradstreet’s proprietary scoring system used to assess the probability that a business will seek relief from creditors or cease operations within the next 12 months. SER ratings range from 1 to 9, with 9 indicating the highest risk of failure. We’ve prepared an infographic to help business owners better understand what influences their SER Rating.

    Moody`s ESG Solution
    ESG Profile
    Company and Sector Performance
    39
    100
    Limited (1)
    ESG Perfomance (/100)
    Environment
    62
    Social
    30
    Governance
    47
    6 Domains Performance (/100)
    Business behaviour
    41
    Human rights
    51
    Community Environment
    18
    Corporate governance
    49
    Human resources
    17
    Security Scorecard
    81
    Threat indicators
    B
    83
    Network Security
    Detecting insecure network settings
    A
    100
    Hacker Chatter
    Monitoring hacker sites for chatter about your company
    A
    100
    DNS Health
    Detecting DNS insecure configuration and vulnerabilities
    F
    56
    Application Security
    Detecting common website application vulnerbilities
    B
    84
    Endpoint Security
    Detecting unprotected enpoints or entry points of user tools, such as desktops, laptops mobile devices, and virtual desktops
    A
    100
    Cubic Score
    Proprietary algorithms checking for implementation of common security best practices
    A
    92
    Patching Cadence
    Out of date company assets which may contain vulnerabilities of risk
    A
    100
    Social Engineering
    Measuring company awareness to a social engineering or phising attack
    B
    89
    IP Reputation
    Detecting suspecious activity, such as malware or spam, within your company network
    A
    100
    Information Leak
    Potentially confidential company information which may have been inadvertently leaked
    Industry Comparison
    omnicomgroup.com
    Industry average
    Adverse Media Appearances
    Environmental Issues
    0
    Workforce Health Safety Issues
    0
    Product Service Issues
    2
    Human Rights Issues
    0
    Production Supply Chain Issues
    2
    Environmental Non Compliance Flags
    4
    Corruption Issues
    0
    Regulatory Non Compliance Flags
    6
    Fraud Issues
    1
    Labor Health Safety Flags
    6
    Regulatory Issues
    5
    Workforce Disputes
    0
    Sanctions
    0
    esg energy transition
    72
    Discrimination Workforce Rights Issues
    6
    esg controversies critical severity
    No

    Clienteling Services North America market report transcript

    Regional Market Outlook on Clienteling Services 

    The clienteling industry in North America was valued at around $0.71 billion and is expected to grow at CAGR of nearly 5 percent over next 2-3 years. The retail sector is primarily driving the clienteling industry and hence, retailers can benefit out of their account attractiveness while negotiating with the service providers.

    Key Insights

    • The clienteling industry is primarily driven by retail buyers and hence the established brands can leverage on its account attractiveness to negotiate price with the service

    analysis-clienteling-services-north-america

    Growth Drivers

    • Availability of Data: Owing to high internet penetration of nearly 88 percent and integration of multiple channels, organizations have detailed level of information about its end-customers. This availability of data acts as a foundation stone in the success of any clienteling program
    • Personalized Communication: Minute details such as browsing history, preferred mode of communication, previous purchases etc. are analyzed which helps the retail store associates to provide a personalized experience to their key customers and thus improve sales, customer service and overall shopping experience
    • Que-less Shopping Experience: Retailers can avoid sales loss due to long que by offering digital checkout options to its customers
    • It's helpful in gaining real time insights about customers and prospects
    • It increase opportunities to up-sell and cross-sell

    Key Trends

    VIP Customer Database

    • Retailers are keeping a database of its key customers wherein they record minute details for personalized 1:1 communication. These details include:

    –style and brand preferences

    –prior purchases

    –active warranties

    –loyalty program information

    –key dates such as anniversaries and birthdays

    –preferred mode of communication

    Community Development – Elite Salespeople

    • Organizations are developing an online community of top performing retail associates where they share their success stories with their co-workers. This helps other associates to improve their selling technique, thus increasing sales numbers

    Regular Training

    • In order to execute the clienteling program as designed, retailers are providing regular training to their associates

    Communication via Chat and E-Mail

    • Retail companies are focusing on engaging with its customers even after they have left the store
    • They are continuing to communicate with the help or chats and e-mails wherein templates and pictures are shared
    • These communications are recorded and shared with retail associates when the customer visits the store

    Omni-Channel Inventory

    • Retail companies are demanding omni-channel inventory platform where each store can access inventory in other stores, online
    • This would facilitate in smooth processing of online and store orders

    Rewarding Top Performers 

    • Retailers are rewarding top performers to motivate them and their colleagues to use clienteling platform

    Supplier Shortlisting Criteria

    A list of clienteling service providers have been provided, which have been shortlisted based on the parameters mentioned below:

    • Service Capabilities: Clienteling , Customer Information and Order History, Black Book Management, Follow-up Management, E-Mailing, SMS Messaging
    • Geographical Coverage: North America

    Procurement Best Practices

    Engagement Model

    • Companies prefer to engage with North American service providers.
    • Well- versed with the local culture and understanding of customers' sentiment that helps to connect better
    • Cost effective compared to global players
    • Mature supply landscape in North America

    Pricing Model

    • Typically Project + Performance by Result based pricing is the most adopted pricing model while sourcing clienteling services.
    • Scope and objectives are well defined
    • Generally 20-25% of the overall payment is linked to performance
    • Makes the service provider accountable
    • Promotes innovation

    Contract Duration

    • Medium term contract duration is widely followed in the industry.
    • In such a scenario the buyer isn't tied to a clienteling service provider for long
    • Medium term contracts pushes the service provider to remain technologically updated

     

     

     

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