Global Market Titanium Dioxide Overview

  • The global titanium dioxide capacity was at 6.00 MMT in 2017 
  • The market is oversupplied, with 1.8 MMT of excess supply available globally 
  • The CPG industry witnessed significant savings in printing and packaging costs, due to the drop in titanium dioxide prices for the last three years 
  • This low-cost benefit is expected to stay for the next one year, as the market is expected to remain oversupplied


Demand Market Outlook

  • Demand from North America and Europe is expected to pose slow growth rates, as the end-use industries are matured in the region. However, in APAC, demand is anticipated to grow at strong rates until 2022 
  • This shift in the market power toward buyers is expected to sustain at least for the next three years

Global Market Size

The global sale is estimated to reach $18 billion by 2022, mainly driven by the demand from the paints and coatings sector. The sales value of titanium dioxide is high for the paints and coatings segment, as it accounted for more than 60 percent of the total demand in 2017

  • Increased consumer spend on the automobile and construction sectors can be attributed as the major reason for the demand growth in APAC 
  • In the US and Europe, the markets are nearly mature with lesser growth potential compared to APAC economies 
  • With the global GDP expected to grow at the rate of 3.6–4.0 percent until 2021, the titanium dioxide market is most likely expected to follow the same pace

Global Capacity–Demand Analysis

  • The market is oversupplied with 1.08 MMT of excess installed capacity as of 2017. However, issues like China environmental regulations and Venator Europe plant shutdown has impacted the global supply
  • The capacity–demand gap is expected to narrow only after 2022


  • About 0.90 MMT of capacity by Lomon Billions in China and 0.05 MMT by Argex Titanium in Canada are expected to be added to the global supply base by 2019
  • Small to medium-scale capacity in China may further reduce, due to environmental issues


  • Demand is expected to follow the trend of global GDP and grow at the pace of 4.0 percent until 2022, mainly driven by the automobile and construction sectors Uneven and inconsistent recovery in the global construction market has impacted the titanium dioxide market in the past
  • With expectations of modest global growth until 2021, demand for titanium dioxide is likely to follow the same pace