CATEGORY
API Povidone Iodine
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July 04, 2022New product line chromatography column launched by Bio-Works
July 04, 2022New product line chromatography column launched by Bio-Works
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Savings Achieved
(in %)
The average annual savings achieved in API Povidone Iodine category is 12.16%
Payment Terms
(in days)
The industry average payment terms in API Povidone Iodine category for the current quarter is 50.6 days
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API Povidone Iodine Market Intelligence
global market outlook
- The global market size is around $2.3 billion in 2021 is expected to grow at a CAGR of ~7.4% till 2028
- The key players in the market are Cytiva, Thermo Fisher, Merck, Bio-Rad, Tosoh Biosciences and Sartorius. Cytiva is market leader with 30-40% market share
- Europe is the major supplier of chromatography resins with major manufacturers having their facilities in Sweden, the UK, France, etc. Another major manufacturing location is the US, which is next in line after Europe.
- Suppliers are constantly involved in bringing new technologies/new products to the market
- Increasing usage of single use equipment in biomanufacturing has fuelled the demand for pre-packed columns

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Major manufacturers of API povidone-iodine include Boai Nky Pharmaceuticals Ltd., JH Nanhang (JHNH), Shanghai Qifuqing Material Technology Co. Ltd, and Zhangzhou Huafu Chemical Co. Ltd.
Major manufacturers of API povidone-iodine include Boai Nky Pharmaceuticals Ltd., JH Nanhang (JHNH), Shanghai Qifuqing Material Technology Co. Ltd, and Zhangzhou Huafu Chemical Co. Ltd.
The demand for multifunctional excipients in disintegrating tablets and controlled-release drug delivery is mainly driving the growth of the global API povidone-iodine market.
The demand for multifunctional excipients in disintegrating tablets and controlled-release drug delivery is mainly driving the growth of the global API povidone-iodine market.
The global API povidone-iodine market is consolidated with prominent players - BASF and Ashland – accounting for around 3/5 of the revenue share. In addition, the superior technical aspects and cost-efficient manufacturing methods in tandem with rising demand from emerging markets have influenced a few Asian players to compete in the global landscape.
The global API povidone-iodine market is consolidated with prominent players - BASF and Ashland – accounting for around 3/5 of the revenue share. In addition, the superior technical aspects and cost-efficient manufacturing methods in tandem with rising demand from emerging markets have influenced a few Asian players to compete in the global landscape.
API povidone-iodine finds usage as a food stabilizer and additive. In addition, the product has received approval from the US Food and Drug Administration (FDA) for its usage in food and beverages.
API povidone-iodine finds usage as a food stabilizer and additive. In addition, the product has received approval from the US Food and Drug Administration (FDA) for its usage in food and beverages.
Crospovidone, an insoluble form of API povidone-iodine, is primarily utilized as disintegrants in pharmaceuticals, given its swelling nature. In addition, with the hot-melt extrusion (HME) technology gaining momentum in boosting the bioavailability of poorly soluble drugs, the usage of API povidone-iodine has surged in the pharmaceutical industry, owing to its high solubilization capacity.
Crospovidone, an insoluble form of API povidone-iodine, is primarily utilized as disintegrants in pharmaceuticals, given its swelling nature. In addition, with the hot-melt extrusion (HME) technology gaining momentum in boosting the bioavailability of poorly soluble drugs, the usage of API povidone-iodine has surged in the pharmaceutical industry, owing to its high solubilization capacity.
Given its umpteen benefits, API povidone-iodine producers are tapping white spaces in adhesives, water treatment, detergents, printing inks, paints & coatings, and photography.
Given its umpteen benefits, API povidone-iodine producers are tapping white spaces in adhesives, water treatment, detergents, printing inks, paints & coatings, and photography.
At present, the global production of API povidone-iodine stands at 10,000 MT.
At present, the global production of API povidone-iodine stands at 10,000 MT.
API Povidone Iodine market report transcript
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Demand for povidone is driven by many segments, like binders, coatings, and skin sterilization agents. Current inflation, energy price hike, energy crisis risk and economy can impact the price of the commodities
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North America and Europe jointly account for more than 60 percent of supply, with key players, like BASF and Ashland, based in developed geographies
Market Overview: Povidone
Demand Drivers
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With increasing trends of HME (Hot-Melt Extrusion) technology for increasing bioavailability of poorly-soluble drugs, demand for povidone having high solubilisation capacity, has increased from pharmaceutical industry
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Increasing demand for PVP-based excipients (apart from MCC) in direct compression method for tablets production. Example, Crospovidone is used in BASF Ludipress® and Ludiflash®, which are used as direct compression agent in tablets
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Its multifunctional property boosts its demand for its usage in coprocessed excipients or specialty blends (can easily be formulated with other excipients
Consolidated Market
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Chinese suppliers have ramped up production to cater to global demand. Market share of Chinese suppliers have increased over the past year
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In Indonesia, the Povidone Iodine raw material manufacturing facility is opened
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Other major players - Pharmaceutical grade Povidone: JH Nanhang (JHNH), Boai Nky Pharmaceuticals Ltd., Zhangzhou Huafu Chemical Co. Ltd., Shanghai Qifuqing Material Technology Co., Ltd., etc.
Procurement-Centric Five Forces Analysis on API Povidone Iodine
Global
Supplier Power
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Supplier power is medium, as the market is fragmented
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Regulated players have more power, as there are only a few regulated players catering to the regulated markets
Barriers to New Entrants
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The barriers for the new entrants in to amines market are very high, due to the oversupplied conditions and low profit margins in the industry. Moreover, most of the key producers of amines are backward integrated to Ethylene Oxide and are with long-term contract with ammonia suppliers. Hence, the investment cost for new plant would be very high, in order to produce the raw materials in-house
Intensity of Rivalry
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Market being consolidated, the intensity of rivalry is also high
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Competition exists among certified manufacturers to supply povidone to the developed markets
Threat of Substitutes
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Chlorhexidine-alcohol poses a threat to povidone in the elective caesarean segment
Buyer Power
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High economic growth and increase in disposable income had resulted in increased demand for povidone used in cosmetics
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Buyer power is moderate, since the number of buyers in the market is also high
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