Mentha Oil

Beroe LiVE.Ai™

AI-powered self-service platform for all your sourcing decision needs across 1,200+ categories like Mentha Oil .

Market Data, Sourcing & Supplier Intelligence, and Price & Cost Benchmarking.

Schedule a Demo

Category Alerts


Lowered Mentha Oil Demand Amidst Fear of Recession In Addition To Lowered Supplies

March 27, 2023
alert level: High

CSIR have released a variety of Peppermint with improved menthol content

February 09, 2023
alert level: Medium

FDA have given MDO (Market Denial Order) for Tobacco company on its proposal of menthol based product

February 06, 2023
alert level: High

Become a Beroe LiVE.Ai™ Subscriber to receive proactive alerts on Mentha Oil

Schedule a Demo

Mentha Oil Market Monitoring Dashboard

Understand the correlation between costs, margins, and prices impacting your category on a real time basis on Beroe LiVE.Ai™

Schedule a Demo

Mentha Oil Industry Benchmarks

Savings Achieved

(in %)

The average annual savings achieved in Mentha Oil category is 4.60%

Payment Terms

(in days)

The industry average payment terms in Mentha Oil category for the current quarter is 60.0 days

Compare your category performance against peers and industry benchmarks across 20+ parameters on Beroe LiVE.Ai™

Category Strategy and Flexibility

Engagement Model

Supply Assurance

Sourcing Process

Supplier Type

Pricing Model

Contract Length


Lead Time

Supplier Diversity

Targeted Savings

Risk Mitigation

Financial Risk



Geopolitical Risk

Cost Optimization

Price per Unit Competitiveness

Specification Leanness

Minimum Order Quality

Payment Terms

Inventory Control

Schedule a Demo
Meet Abi

The World’s first Digital Market Analyst

    Meet Abi

    The World’s first Digital Market Analyst

    Abi, the AI-powered digital assistant brings together data, insights, and intelligence for faster answers to sourcing questions

    Abi is now supercharged with GPT4 AI engine. Enjoy the ease of ChatGPT, now on Abi

    Mentha Oil market report transcript

    Mentha Oil Global Market Outlook:

    MARKET SIZE (2022 E)

    $216 Million (Expected to grow at a CAGR of 8.3 percent by 2025)

    Availability (2022 E) : 26.2 Thd MT

    Key Market Drivers

    • Increasing demand for natural products

    • Awareness regarding health and wellness

    Key Market Constraints

    • Weather fluctuations and heat waves

    • Government regulations in the downstream

    Industry Overview: E.Oils

    The global essential oil production is estimated to grow at a CAGR of 8.8 percent from 2021 to 2026, and it is primarily driven by the growth of few key essentials oils, such as orange oil, mint oils, clove oil, and patchouli oil. Robust growth of end-use industries, such as food & beverage, personal care & cosmetics, and aromatherapy, has translated into an upswing in the demand for the product. The orange segment is the highest contributor in the global essential oils market share, with $3 billion in 2018, and is estimated to reach $6.2 billion by 2026, at a CAGR of 9.3 percent from 2021 to 2026.

    • The global essential oil production is estimated to grow at a CAGR of 8.8 percent from 2021 to 2026

    • In terms of demand, Asia Pacific is expected to witness the highest growth, of approx. 9 percent, from 2021 to 2026

    • Orange oil leads the segment, by market share of approx. 29 percent and is projected to grow at approx. 9 percent/year. Food & beverages segment leads all applications with over 30 percent

    • Europe and Asia Pacific leads in terms of market share (over 40 percent) and projected growth (approx. 9 percent/year)

    • Growing consumer awareness is a key driving factor for the global E.Oil market over the speculated period. A major shift from synthetic to natural additives is seen due to the growth in the organic products industry

    • Growing use of E.Oil in the preparation of natural flavors and fragrances on account of their increasing demand across key end-use industries is also expected to fuel the market growth

    Porter's Analysis on Mentha Oil

    Supplier Power

    • Mint oil is produced at the farm level in many parts of India where the capacities are split into numerous players.

    • Highly fragmented industry with intrusion of many middlemen and distributors

    Barriers to New Entrants

    • Entry of players at Tier II raw material level is feasible as those are built up with middlemen.

    • High capital cost and processing skills restrain new entrants in the market.

    Intensity of Rivalry

    • Supplier market of natural menthol is highly consolidated with top 5-8 players holding > 80 percent of the market share. 

    • Quality of the product defines the competition and remains the key differentiating factor.

    Threat of Substitutes

    • Natural menthol is usually replaceable by synthetic variants.

    • In the past two years, use of synthetic menthol were high owing to the huge price differential between the duo.

    • Currently the price gap is widening with a difference of $14/kg.

    Buyer Power

    • Buyer power of natural menthol is high for pharmaceutical buyers as they buy huge volumes while CPG firms have medium buyer power.

    • As quality determines the cost of the product, buyer power remain low to medium.

    Interesting Reads:

    Discover the world of market intelligence and how it can elevate your business strategies.

    Learn more about how market intelligence can enable informed decision-making, help identify growth opportunities, manage risks, and shape your business's strategic direction.

    Get Ahead with AI-Enabled Market Insights Schedule a Demo Now

    Schedule a Demo Now