Catering Services Australia Market Intelligence

Are you looking for answers on Catering Services Australia?

Are you looking for answers on Catering Services Australia?

  • What are the key trends in Catering Services Australia?
  • Am I paying the right price?
  • Am I working with the right supplier?
  • What are the major challenges and risks in Catering Services Australia?
  • How is Catering Services Australia industry performing?

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Report Coverage

  • Commercial Models
  • Pricing Analysis
  • Sourcing Models
  • Key Catering KPI and SLA Components

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Regional Market Outlook on Catering Services

  • The outsourced catering service market in Australia was approximately $8.6 billion in 2018, and it is expected to grow at a CAGR of 4.5 percent to $10.26 billion by 2022
  • The market is highly fragmented, with a significantly high level of buyer maturity and supplier capabilities for outsourced catering services
  • Direct operational presence of all major global catering vendors in the top tier cities as well as some large regional and local players in the market
  • Catering as a part of FM contract either as a bundle or as a part of IFM contract is the most predominant sourcing strategy
  • Growing emphasis among buyers toward sustainable sourcing and adoption of technology to improve the customer experience and reduce waiting times for food

analysis-catering-services-australia

Data-Driven Food Services and Applications

  • Big data-driven analytics support the food industry business with critical decision-making capabilities in the areas of pricing, product promotion, product development, and demand forecasting

  • Off late, many of the large food service providers use end-user site analytics to study daily operations, spot opportunities for improved efficiency, increase revenue to stay competitive, and attract more customers at the point of sale

Identifying latest trends

  • Constant monitoring of the data can provide clues into customer preferences and the trends that they follow
  • This can help with coming up with menu options, which can leverage the trends to improve customer engagement and satisfaction

Improve efficiency of the process

  • Data analytics can provide crucial insights into bottlenecks in the process that are otherwise hidden
  • Data analytics can immensely help in reducing the time taken from ordering to the delivery of items to the customer, thereby improving customer service
  • Proper insights into the ordering trends can help with aspects, such as raw materials purchase quantity and reduction of wastage

Maintain competitive advantage

  • Big data-driven trend analytics help to better understand functioning of individual locations for multisite operations and identify the best relevant practices to improve the overall performance
  • Data analytics is also being used to come up with new and original product differentiators. For example, researchers at IBM have created a computer program that generates original recipes from programmed ingredients based on local tastes

Support pricing-related decision making

  • Proper insights into customers buying behavior and the trends can help predict aspects, such as cyclical purchase behavior, price sensitivity of customers, etc., to help understand the target audience better and price the services accordingly to ensure maximum participation rates at all times

Porter's Five Forces Analysis

  • Large buyers have strong buyer power, due to the large consolidated business volume
  • Suppliers are trying to improve their supply capabilities to offer a holistic service portfolio, and thereby, gain some negotiation power

Supplier Power

  • Due to the emergence of a global integrated business model, service providers are likely to enjoy significant leverage. However, supplier power will be restrained with the advent of open book pricing
  • Buyers can strictly monitor pass-through cost to ensure no markups and deny payment of profits to service providers in case of non-compliance of KPIs

Barriers to New Entrants

  • When adopting a global integrated business model, service providers should have significant capabilities, in terms of service offerings and geographical spread

Intensity of Rivalry

  • The lack of significant complexities in the outsourcing of catering services and the volume of business involved ensure considerable levels of competition

  • However, the global and specialized service providers have an edge, due to their experience and ability to keep cost to a bare minimum by leveraging scale and volume

Threat of Substitutes

  • Threat of substitution will be low, as in-house management and partial outsourcing will not prove to be cost efficient for buyers

Buyer Power

  • With the advent of complex integrated outsourcing categories, buyers will yield a higher power, due to the volume of business outsourced

  • Open book pricing will also increase buyer power, as they can decide on the sub-contractors involved and make profit payment conditional on the compliance of critical performance indicators

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