We use cookies to ensure you get the best experience on our website.
By continuing to browse our website, you consent to the use of cookies, as described in our Cookie Policy.

Tequila - How to spot a coming crisis?

By: Sakthi Prasad
Content Manager

16 Oct 2017

Agave, the feedstock used to make the famed Tequila drink, is in short supply since 2016, resulting in higher prices. Tequila market follows a boom and bust cycle. In order for effective supply management and also not to be caught off guard, sourcing managers need to be aware of the tell-tale signs of a coming crisis.

Analysis by Nagarajan S and Aarudhra Dharshini

Get instant access to On-demand Category Intelligence

Latest Videos

Related Insights