Also In This Edition
![Category Scan: Fleet Management](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/Espresso_card_580x261px25.jpg)
Category Scan: Fleet Management
The coronavirus pandemic has had a significant impact on the fleet management industry, resulting in a sharp reduction in vehicle sales across the world. As manufacturers return to production, global automotive sales forecast is revised to 20 percent reduction from the previous forecast of 22 percent.
![Interview: Demand Management is Like Spending Your Own Money](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/Espresso_card_580x261px36.jpg)
Interview: Demand Management is Like Spending Your Own Money
Demand Management has been around for many years. While it is relatively easy to explain the underlying concept of demand management within the framework of a company’s supply chain, it is not easy to implement it in real-life given the many complexities involved.
![Influencer Marketing and Social Validation Impacting the Brand](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/Espresso_card_580x261px46.jpg)
Influencer Marketing and Social Validation Impacting the Brand
This article explores the new trend in the advertising space on influencer marketing and its impact on buyers while promoting their brand. It discusses the pros and cons of social validation and the precautionary measures that buyers could take to help their brand grow.
![procurement-espresso-header-img](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/Espresso_Magazine_cover1440x736px21.jpg)
Procurement ESPRESSO
Stories that offer a blend of viewpoints from CPOs and market analysts
Previous Editions
![Sort](https://www.beroeinc.com/assets/images/sort.png)
![Digital Innovation and Supply Chain Challenges](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/supply-chain-trends-2024.jpg)
In this interview with Beroe, Dr. Rob Handfield explores the intertwined roles o...
![CPO Interview: Essential Supply Chain For Public Service](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/essential-supply-chain-public-service.jpg)
In an exclusive interview with Beroe, AJ Karliner, the CPO of Victoria State Pol...
![2024 Category Compass: Navigating Tomorrow's Procurement Landscape](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/category-forecast-2024-158.jpg)
Category Forecast 2024 report provides detailed forecasts for 12 key procurement...
![Top Articles 2023](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/website-top-articles-2023-157.jpg)
Explore the key Procurement trends of 2023 with this collection of insightful ar...
![Cost Reduction and Efficiency Drives Digital Innovation](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/assessing-digital-landscape-156.jpg)
Discover the pulse of digital procurement through Beroe's latest survey find...
![Bombardier CPO on Evolution of Aerospace Procurement](https://www.beroeinc.com/assets/admin-assets/images/procurement-espresso-image/bombardier-cpo-interview-1.jpg)
Bombardier, renowned for manufacturing the world's leading business jets, ha...