Most procurement negotiations still focus primarily on price. 

Yet many of the factors that matter most to the business , such as quality, service levels, lead times, payment terms, supplier relationships, sustainability, and risk , are often evaluated outside the negotiation itself or treated as secondary considerations.

Watch the full webinar on demand.

Related Reading

Featured Image

04 Aug, 2026

Why more data and AI tools aren't the answer

Featured Image

27 Jul, 2026

The one-point win that cost 960,000 euros: Inside the Beroe Negotiations powered by nnamu showcase

Featured Image

21 Jul, 2026

AI has improved what procurement produces – It hasn't changed how procurement decides