Cellulose Derivatives Market Intelligence

Cellulose Derivatives Market Description

Among Cellulose Ethers derivatives, CMC has the highest market demand in terms of volume and is expected to grow at a CAGR of 3-4 percent till 2021, followed by Methyl Cellulose and its derivatives growing at a CAGR of 4-5 percent and HEC and its derivatives also growing at a CAGR of 4-5 percent. Major end-use industry for CMC is food and beverages accounting for 33 percent of the total demand, for HPMC are construction, paints, and adhesives accounting for 55 percent, and for HEC is coatings accounting for 20 percent of the demand.

The report provides a comprehensive overview of the cellulose derivatives market and analyzes the global cellulose ethers market in detail. The report evaluates the global demand for cellulose ethers, presenting a regional market analysis for North America, Europe and the Asia Pacific. The report identifies cellulose ethers sourcing practices, analyzing the market for methyl, HEC, and their derivatives. The report comprises of a CMC market analysis, with key market drivers, and supplier mapping. Porter's Five Forces Analysis is provided in the report on cellulose and CMC. The report also includes a feedstock price analysis for softwood pulp and hardwood pulp.

Report Coverage

Regional Market Analysis – Europe
Regional Market Analysis – Asia Pacific
Cellulose Ethers Sourcing Practices
HEC – Supplier Mapping

Cellulose Derivatives Market Trend, Analysis & Forecast

Category Intelligence on Cellulose Derivatives covers the following

Information relating to market, supply, cost, and pricing analysis
Hard to find data on cost and TCO models, supplier details, and performance benchmarks
Macroeconomic and regional trends impacting cost, supply, and other market dynamics
Category-specific negotiation and sourcing advice

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Executive Summary

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Market Analysis

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Supply Analysis

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Cost & Pricing Analysis

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Best Practices

Executive Summary
Cellulose Derivatives Cellulose Ethers Market Analysis
Cellulose Derivatives Cellulose Ethers and its Derivatives Value Chain
Where does Cellulose Ethers Stand in the Entire Pulp Market?
Cellulose Derivatives Dissolving Pulp Capacity Scenario
Cellulose Derivatives Global and Regional Cellulose Ethers Market Outlook, Demand by Application and Porter’s Five Force Analysis
Methyl & HEC and its Derivatives Market Analysis
Cellulose Derivatives CMC Market Analysis
Cellulose Derivatives CMC Supplier Analysis
Cellulose Derivatives Feedstock Price Analysis

Global Market Outlook on Cellulose Derivatives

Global Demand Cellulose Ether (2016-2021F)

Global supply of cellulose ethers is sufficient to meet the increased demand from varied industries. Hence, no supply crunch is expected in the near future. The cellulose ether market is the fastest growing segment among other polymeric additives, driven by its application in number of industries such as personal care, pharmaceuticals, food, construction, detergents and others
The global cellulose ether market is dominated by players from the developed market, i.e. Dow Chemicals, Ashland and Shin-Etsu, together accounting for about 50-60% of the global market share of cellulose ethers.
Under cellulose ether category, Carboxymethyl Cellulose Sodium is the most widely consumed, contributing to 55-60% of total cellulose ether consumption, followed by MC, HEC, HPMC, HEMC, etc. With respect to CMC, the market is consolidated with four major players, CP Kelco, Ashland, and Dow, accounting for about 75% of the global market share
After Asia Pacific, US and Europe are the major consumers of cellulose ethers. The global market for cellulose ethers is projected to grow at a CAGR of 4% Y-o-Y from 2018 to 2021

Cellulose Ethers – Global Demand by Application

Each cellulose ether caters to different applications with its different percentage of consumption in end-use segments and different grades are supplied by different cellulose derivative suppliers. Growing demand from pharmaceuticals, personal care, and construction sectors drives the demand for cellulose ether and its derivatives
For example, industrial grade CMC/HPMC can be supplied by many suppliers as its production does not require high level of specialization. However, pharmaceutical/cosmetic/food grades can only be supplied by limited set of suppliers (highly consolidated), who have different production lines with GMP certification. Also, the cellulose ether industry is currently underutilized and has enough capacity to meet demand in case of a supply shortage
Hence, sudden increase in demand from one industry does not impact the supply of cellulose ethers in other alternate industries

Regional Market Analysis – North America

Demand Trends:

Methyl cellulose and HPMC will retain market share with largest application in the construction industry, followed by HEC and CMC
Strong demand for cellulose ether from pharmaceutical application is also driving this market

Supply Situation:

In North America, local production of CMC is unable to meet the demand, so they depend on China and other European countries like Germany, Finland and Netherlands

Future Market Trends:

Regional capacity expansion in Asia and Brazil by the major suppliers to meet the growing demand and to have better control on the supply chain
Suppliers are competing with Chinese players on price of industrial grade cellulose derivatives

Regional Suppliers of Cellulose Ethers:

Ashland, Dow Chemical and CP Kelco

HEC and its Derivatives Market Outlook

Hydroxyethyl Cellulose (HEC) and its derivatives market was highly dominated with three major players, Dow Chemicals (48 percent), Ashland (27 percent), and Shin-Etsu (16 percent) in 2017
In April 2015, Ashland expanded its Virginia HEC capacity by 4,700 tons
In 2012, ShinEtsu announced a new manufacturing plant for HEC in Louisiana, US. The current capacity of HEC will increase from 16,000 tons (Germany facility) to 25,000 tons (Germany and US)

Other Suppliers - HEC:

Daicel Chemical (3 percent)
China Ruitai (2 percent)
Shandong Head (1.2 percent)

HEC – Key Market Drivers

Paints and Coatings

HEC provides an outstanding thickening property for interior and exterior coatings as well as latex paints
The enhanced end use benefits such as improved wash resistance and thickness, without increasing the cost parameter are the key paybacks for using HEC
New infrastructural development in emerging economies and infrastructural conservation activities in developed economies drives HEC demand

Personal care

HEC acts as a thickener, stabilizer, binder and dispersing agent in cosmetics and personal care products
A very high purity grade goes for this application
Increasing disposable income and changing lifestyle are the key factors that drive the cosmetic and personal care industry in developing nations

Oil Field Applications

Owing to the non ionic nature of HEC its used as dispersing agent in oil drilling application where salinity tends to precipitate other viscocifier fluids
Asia pacific especially China is driving the HEC market owing to the increasing oil well drilling activities

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